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RetailDesign Award for «FOOBY»
Düsseldorf

«FOOBY», the first concept store by Coop was awarded at the EuroShop 2020 in Düsseldorf.

Two years after the opening of the culinary online platform FOOBY, Coop launched a concept store with the same name. The opening was in March 2019 and the store is situated in the city centre of Lausanne. The store holds the same philosophy as the online platform, namely the one of culinary handcrafts. With FOOBY, designed by Brem+Zehnder AG, Coop received the first prize at the EuroShop RetailDesign Award ceremony 2020. An award, that honours the 3 best concept stores worldwide.
 

The former “théâtre du Kursaal” is with its hollow ceilings, glass roofs, balcony, alcoves, and mural paintings an extraordinary location. Before moving in, the building had been renovated with respect to its historical splendour.

The key innovation of the FOOBY concept store are products, that are homemade or processed on site as well as traditional, local products. On offer is notably fish from the Lake Geneva and Lake Neuchâtel, meat from producers of the canton Vaud (French-speaking part of Switzerland) and homemade products. Multiple sales areas of FOOBY are dedicated to the fish smokehouse, coffee roastery, meat production, preparation of bread and the presentation of a large cheese assortment. Also, there is a large selection of local beers and wine.
 

A place where gourmets find their happiness.
 

Frigo-Consulting, as Switzerland’s leading engineering company for refrigeration technology and global leader in CO2 technology, developed a unique refrigeration concept with natural refrigerant for this new kind of store.